NHS staff given UK travel directory

A new initiative is bringing together the best travel deals and attraction offers from across the UK to thank frontline NHS staff for their commitment during the coronavirus pandemic.

Launched on 1 August, the Britain Unites scheme calls on tourism and hospitality businesses to offer free and discounted tickets for attractions, tours and meals – in turn encouraging the return of domestic travel. In order to redeem deals, a valid NHS staff ID or a Blue Light Card is required

Backed by industry bodies, including VisitBritain, UKinbound, and the London Tourism Cooperative, the scheme aims to build an online directory of deals for UK attractions and venues, whilst also bringing a much-needed boost to the UK’s hospitality and tourism sectors.

Emma-Jane Nutbrown, the founder of Britain Unites, said: “NHS staff have been on the frontline of a war. Following years of funding cuts, and several months battling a pandemic, we believe it is time for our healthcare system to receive the credit it deserves.

“The pandemic brought tourism to a standstill causing massive job and revenue losses. As an industry, this is our opportunity to say thank you to our NHS heroes, and give something back to them, while reviving our country’s businesses by encouraging domestic travel and rebuilding confidence in visiting venues.”

Current offers include free entry to Kew Gardens, Royal Museums Greenwich, Strawberry Field, Liverpool and The Original Tour City Sampler bus tour; 50 per cent off at Goodwood’s Secret Cinema Drive-In, in Sussex; and 20 per cent off entry to St Paul’s Cathedral. The site will also include links to the UK tourism pages of the Health Service Discounts site, which includes offers such as 20 per cent off English Heritage membership, 10 per cent off Forest Holidays, and reduced tickets to theatre, theme parks, go karting, castles and more.

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This story was first published in digitalhealth.net

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