This story was first published in digitalhealth.net
Hunt appoints Carey Mulligan as UK Global Dementia Friends Ambassador
Health Secretary Jeremy Hunt and the Alzheimer’s Society have together appointed actress Carey Mulligan as the first UK Global Dementia Friends Ambassador, as part of a larger aim to renew focus on the programme in England.
The role was launched at Heathrow Airport, which is working towards becoming the world’s first dementia friendly airport, where Mulligan will lead a Dementia Friends training session for the airport’s staff.
Heathrow Airport provides a personalised customer journey for passengers with dementia where they can take part in a virtual 360 degree tour of their journey, in advance of their flight, and are provided with quiet and therapeutic areas in the airport to wait in.
Commenting on her new role, Mulligan said: “My Nans has dementia and I have experienced first-hand how devastating it can be. It affects everyone differently, and it’s so important that everyone affected by the condition is treated with the respect and dignity that they deserve. At the moment, there’s not nearly enough awareness and as a global society we have a duty to change that.
“The first step involves educating people and breaking down stigma – not just on our doorstep, but across the world. I’ve seen my mum doing this in her role as a Dementia Friends Champion - now I’m honoured to become the first Global Dementia Friends Ambassador and help Alzheimer’s Society and the government change global attitudes towards dementia.”
Hunt, added: “We have made great strides in improving diagnosis rates, investing in research and creating the first dementia friendly communities, but we still have much further to go to promise everyone that they will be able to live well with the condition.
“The impact of dementia tears at families and at our social fabric - that’s why making progress is a key government priority. Carey Mulligan will be a great asset both in raising awareness and promoting the benefits of the Dementia Friends programme – at home and globally.”
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